Why are you still using Hotmail for your business? — MaconMacGuy.com

Why are you still using Hotmail for your business?

If you have a website, your hosting account probably already has email accounts – so DON’T USE gmail or hotmail or yahoo etc. for your primary business account. Use an account tied to your domain – this will seriously boost your brand awareness and make you seem more official in the eyes of potential clients/customers.

For example, all of the hosting accounts – from the very cheapest all the way to the most expensive Dedicated hosting package – available at MidGaHosting.com come with multiple email accounts. You can access your email via the traditional route – using an email client like outlook or Thunderbird – or you can use Webmail.

The advantage here is that using you@yourbiz.com as your business email is that is reminds people of our business, of your domain, of your website – thus boosting your brand.

While we’re on the subject of boosting your business through small changes, here’s another tip: Make sure your email signature is worth reading. It should include a link to your webpage, your email address, and your basic contact info. Why? Again – to boost your brand.

This has the side effect of making you look more professional and more businesslike.

But what do you do if you just can’t let go of gmail/yahoo/hotmail/etc.?

I have one client who just loves using Gmail – so we set his Gmail account to fetch lal of the mail from the biz account so that he receives all of his mail in one spot. Yet people are emailing him at HIS domain, so this still reinforces the brand.

So start using your domain to the fullest! You paid for it!

…and if your hosting account doesn’t have sufficient email options to suit you, check out the packages over at MidGaHosting.com – [it’s another MaconMacGuy.com production!]


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